Brand collaborations & gear reviews
Authentic, unfiltered gear reviews for gravel, bikepacking, and commuting cycling. Combining real-world trail abuse with 20+ years of professional web development and UI/UX design.
Tested where it matters: on the trails
Every product goes through genuine trail testing across Dorset gravel, mud, Purbeck coastlines, and overnight bikepacking trips.
Keeping it real (no "scripted" reviews)
While affiliate links and partnerships help keep the lights on and the wheels turning, my editorial integrity is never for sale. I only recommend gear that I’ve actually dragged through the mud, slept in, or cooked on in the field. If it's brilliant, I’ll tell my readers. If it breaks on day two, I'll tell them that, too.
For brands & PR agencies: I am open to product testing and collaborations, but with a fair warning: I don't do "scripted" content. When you send gear to Bikes and Bacon, you get an unfiltered, honest, real-world evaluation. No exceptions.
Content formats & SEO focus
Every collaboration delivers thoughtful coverage structured for bottom-of-the-funnel organic search:
- In-depth written reviews: Long-form articles with high-resolution photography, structured for readability and organic search.
- Optional video coverage: Where feasible and appropriate, video testing can be recorded for the Bikes and Bacon YouTube channel as an add-on to the written review.
- Bottom-of-funnel SEO focus: Optimized for high-intent search terms ("Brand review", "Product long term test", "Brand discount code") so your product continues generating qualified traffic and sales long after launch.
Technical & design collaborations (20+ years web dev & design experience)
Unlike standard cycling blogs, I am a professional web developer and designer with over 20 years of experience.
This means our collaboration isn't limited to a standard blog post. Have a unique product launch, custom campaign idea, or interactive tool requirement? I am happy to design and build bespoke digital experiences directly into the platform, including:
- Custom interactive gear widgets, calculators, & fit tools
- Bespoke brand comparison guides or interactive showcases
- Custom discount code widgets & highlight popups
- Tailored visual storytelling layouts
If you have a technical, design, or creative collaboration idea, let's talk.
Equipment & categories reviewed
I test and evaluate gear across Gravel, Bikepacking, and Commuting Cycling:
- Gravel & adventure bikes: Frame & fork sets, carbon/alloy wheelsets, gravel tyres (tubeless, mud, speed), flared drop bars, suspension seatposts & stems, dropper posts.
- Bikepacking & camping gear: Seat packs & harnesses, handlebar rolls, top tube bags, frame bags, ultralight tents, bivvy bags, sleeping pads, camp stoves, cookware, water filters, cargo mounts.
- Commuting & urban cycling: Waterproof panniers, commuter backpacks, e-bikes & cargo setups, bike locks, mudguards/fenders, high-visibility outerwear, urban helmets.
- Footwear & apparel: Gravel shoes, SPD clipless & flat-pedal shoes, waterproof socks, bib shorts & liners, merino base layers, technical rain jackets, wind gilets, thermal cycling gloves.
- Electronics & tech: GPS bike computers, smart daytime/night lights, power banks, helmet cameras, heart rate monitors, tyre pressure sensors.
- Nutrition & fuel: Freeze-dried bikepacking meals, energy gels & chews, hydration mixes, camp coffee gear, recovery food.
- Maintenance & accessories: Bike wash & chain lubes, tubeless sealants & plug kits, multi-tools, frame protection tape, mini pumps & CO2 inflators.
- Events & route reports: Gravel events, bikepacking rallies, overnighter ride reports, custom route guides.
Don't see your specific category listed above? If you have an innovative product or unique gear that fits gravel, bikepacking, or adventure cycling, I'm still happy to hear from you.
Work with me
If you have gear that can survive the mud, long miles, and real-world adventure, let's talk.
Email me: hello@bikesandbacon.com
